Activity vs outcome
"95% of staff completed phishing training" is an activity metric. "Phishing-related credential theft fell 60%" is an outcome metric. The framework helps you stop reporting the first and start reporting the second.
Strategy
Focuses on what actually changes when accessibility and security work together. Define success in real terms — not how many people completed training, but whether people can complete tasks securely and independently.
Who it's for
Security leaders tired of reporting activity metrics that don't correlate with whether the organisation is safer.
When to use it
When designing a new programme, or when a board member asks the awkward question "yes, but did it work?"
"95% of staff completed phishing training" is an activity metric. "Phishing-related credential theft fell 60%" is an outcome metric. The framework helps you stop reporting the first and start reporting the second.
In practice
For each major security investment, write the outcome you expect — in one sentence — before the project starts.
Agree how you will measure that outcome, and who is responsible for the measurement.
Report against the outcome, not the activity. Replace any metric you can't tie to an outcome.
Retire programmes that don't move outcomes, even if they look busy.
The frameworks are most powerful alongside the case studies, research, and playbooks in the book.
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